We are specialists in providing achievement-based training, consulting, and coaching.
Lida Cubillos
She is a trailblazer in assisted living coaching, real estate investment, and global business development. As President of Best Care Investment, LLC, and founder of LidaCubillos.com, she transforms assisted living operations and empowers healthcare leaders to excel. Her journey began with Sunrise Care Homes, Inc. in 2000, providing compassionate care to the elderly, shaping her leadership philosophy centered on innovation and sustainability.
Lida’s expertise spans optimizing assisted living facilities, mentoring leaders, and guiding international business expansions. Armed with an MBA in Global Business and Public Administration, a Business Management degree, and certifications in health education and assisted living management, she combines knowledge and hands-on experience. Fluent in English and Spanish, she bridges cultures, fostering collaboration worldwide.
As Director of the International Coaching Division for Intentional Achievements, LLC, Lida has mentored global leaders and guided cross-border growth. Recognized as ABWA Arizona Woman of the Year in 2010, she continues elevating healthcare standards, inspiring leaders, and building a future rooted in high-quality care and cultural competency.
Shaun Mayfield, MOL
He is a seasoned leader, consultant, and executive coach with over 15 years of experience helping individuals and organizations unlock their full potential. His work spans both for-profit and non-profit sectors, where he has guided teams and leaders through transformative processes that foster sustainable growth and lasting success. With a master’s degree in Organizational Leadership, Shaun brings a strategic and visionary approach to leadership development, coaching, and organizational excellence.
Shaun’s journey began in the non-profit and ministry world, where he developed a passion for inspiring diverse teams to achieve common goals. Over time, he expanded into business consulting, corporate training, and coaching, combining his experience in leadership with practical solutions tailored to meet unique challenges. From guiding startups to delivering organizational change strategies, Shaun has consistently driven results by aligning vision with action.
He believes leadership is a form of stewardship, where excellence becomes the standard. Shaun’s approach emphasizes intentionality and measurable outcomes, helping individuals and organizations move beyond the status quo and achieve transformative growth. Whether coaching executives, designing leadership programs, or engaging audiences through public speaking, he strives to inspire action and cultivate lasting impact.
With a diverse background in architecture, real estate, and business ownership, Shaun offers a creative yet analytical perspective to solving complex challenges. This blend of creativity, strategy, and execution ensures the solutions he delivers are not only visionary but also practical and actionable. Shaun’s ultimate goal is to empower leaders to make meaningful change, embracing their potential while inspiring others to do the same.
Juan Manuel Cleves
With over seven years of experience in political marketing, sales, trading, coaching, training, and consumer psychology, Juan is dedicated to empowering individuals and organizations to uncover their hidden talents and realize their full potential.
Juan takes a unique approach to communication and journalism by integrating intentionality into every interaction. By leveraging his deep understanding of P.E.S.T. (Political, Economic, Social, and Technological) factors, he provides companies and clients with actionable insights and innovative strategies that lead to optimal outcomes.
Passionate about helping others discover what he calls “That Something” — the distinctive qualities that set individuals apart on both personal and professional levels — Juan is a strategic thinker and expert in consumer relationships. His expertise consistently enhances user experiences and establishes strong foundations for exceptional B2B, B2C, and B2B2C interactions.
As an engaging speaker and dynamic trainer, Juan combines creativity with a results-driven mindset. His training techniques blend actionable strategies with practical, easy-to-implement tools, empowering individuals to apply new knowledge seamlessly in real-world scenarios. Juan’s approach inspires intentional living and fosters growth, collaboration, and success at every level.
Giancarlo Rodriguez
He is a branding consultant with over 27 years of experience in offline advertising and 12 years in digital marketing. He holds degrees in advertising and marketing, emphasizing the pivotal role of visual design in achieving marketing objectives. Giancarlo firmly believes that effective design must align with brand strategy to successfully communicate a brand’s essence and message.
Over the years, he has collaborated with diverse brands and provided personalized consulting to clients from 11 countries, including the United States, Spain, Mexico, Colombia, Puerto Rico, the Dominican Republic, Panama, Chile, El Salvador, Oman, and Australia. This global experience has honed his ability to interpret and enhance projects’ visual identities, ensuring they resonate across cultures.
Recently, Giancarlo has specialized in digital marketing, particularly in developing marketing funnels. He has worked with top Hispanic marketers and built brands for physical and digital products in these diverse markets.
Giancarlo is a member of the Graphic Artists Guild of America. He has received 12 editorial design awards, including 11 from the National Hispanic Publications Association and a Sunshine Estate Award.
His passion for editorial design, coupled with experience in U.S. and Colombian publications, underscores his belief that engaging graphic design brings stories to life. Giancarlo’s expertise in branding, graphic design, and funnel development highlights his dedication to creating impactful and visually compelling brand identities.
